Curated App News

Every week, I read a lot about iOS and Android app marketing and publishing and compile the best 4 or 5 best articles I found.
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App News

Chinese Market
Get Your First 10K Download in China

Tons of tips on how to launch your app in China.

By @TechNewsInChina

UX Design
Misused mobile UX patterns

Great post about Mobile UX design. The author is going through common design practices (like the hamburger menu) and explain why some of them are not as good as they seem.
Just like the quote in the post says: “A user interface is like a joke. If you have to explain it, it’s not that good”!

By @Kollinz via @Medium

Web Search
Google Is Rolling Out The Ability To Install Apps Directly From Search Results

If you have apps on Google Play then check out this. Google search started changing for some Android apps and prompt users to download the app directly without going through the Google Play app store.

By @RyanWhitwam via @AndroidPolice

I invite you to join my private App Marketing Lab Facebook group. In it, App Developers/Publishers exchange tips on how to they grow their App Business. See you inside!

 

Localization
Localize App Keywords for Increased App Downloads

Before you decide to fully translate your app, it’s a great idea to first translate keywords as it could increase your downloads. Check out this post to learn more about this.

By @chidgeychris via @Gummicube

Resource of the Week

Every week, I share a website, tool, book, video, podcast … that helped me as an app publisher.

Design
Ted Talks: The First Secret of Great Design by Tony Fadell

A great design lesson by Tony Fadell (who is the original iPod designer and Founder of Nest). In his talk Tony explains how him and Apple in general pay attention to the smallest details that many miss.
And paying attention to details is a very important skill to have when you are creating apps.


tony-fadell-ted-talk
 

By @tfadell

Best App Marketing News In Your Inbox Weekly

Join Now & Learn How To Get More Downloads For Your Apps!

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